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Wednesday, April 2, 2008
Bullies
That's the subject matter of the new Schmave story. As with most Schmave episodes, this one is a combination of fact and fiction. As you will discover, the underlying music figures into the story. And it was threading that music with the storyline that took me on a little detour...
Music, too, shapes the second water piece. Copeland's feel for the American West made that work. This segment is the unusual story of how America's war against 3 mammals has undermined our water supply for the centuries ahead.
posted by Boomerang!   6:31 AM 0 Comments


Tuesday, April 1, 2008
"Is This All You Do?"
That's probably my FAVORITE question when people talk to me about BOOMERANG. I should prepare myself with list of clever answers ("No, I run a dry cleaning business on the side) but each time the question strikes me as very funny.

Why? Because 10-9 is dropping into the United States Postal Service tomorrow and posting up on our site within 48 hours for download. And I'm still a bit clueless about what it was about these stories that took me so long to thread together. I guess the answer will come out in the wash.

"It's good though..."

If you don't know that joke, ask around. It's a dandy
posted by Boomerang!   7:15 PM 0 Comments

Thursday, February 28, 2008
Will He Go for 3?
My East coast content advisor says there's no way we're going to get "water" done in 3 parts and she may be right... We've got dams, and beaver hats and irrigation and prairie dogs and wetlands to cover. It's a wonder I sleep at night. And through some cosmic whisper Jacques Cousteau is our Turning Point interview this next issue. As a kid he was always this old guy with a heavy accent going off boats backwards. But research reveals him to be a true explorer and rabid environmentalist.
Oh yea amd Dave Schmave bares his loathing of bullies on the elevator ride -- by seeing the bully in himself. Third person works so well here...
posted by Boomerang!   7:11 PM 0 Comments

Thursday, January 24, 2008
10-8 Whew!
Hey there hi there ho there... yes, a new issue enters the world smiling and cooing like you know what. Water is on the agenda in THE BIG IDEA. In journ school they taught us that brevity was the mark of a good writer, so Im a wee bit concerned.
That translates to a 2 parter. Im trying not to look at this as lack of discipline, but as a fear of shallow blubbering. SO... this issue, a technical look. Next issue, what we wonderful humans are doing to muck up a good deal AND what we can all do to help out. We've got a pyramid scheme in Tucker Jones and a cool interview with Margaret Bourke-White, one of 4 photographers hired when they created Life Magazine. All readers long in the tooth will appreciate what this said about her ability. If nothing else guys you have to learn to count to ten in Latin. Why? You know why...
posted by Boomerang!   9:53 AM 0 Comments

Monday, December 3, 2007
Faces Behind the Family
The Boys.
The Girls.
The Spoon
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Monday, November 5, 2007
Mind My Own Business
DEAL 1
OK, first off, you all get to send a free BOOMERANG! download to a friend. Right. Just for being you. Actually, since I probably missed your birthday as well, let’s make it 5 friends. It’s a special issue with Nikola Tesla, the new Schmave, Widg & Whack and a few other tasty bites. I will not contact them again or do anything else with their email. To DO this: 1. Send me an email (boomerang@boomkids.com). 2. Put FREEBIE as the subject. 3. Put your friend(s)’ email in the text. I will send them a short explanation and a URL. By clicking on the URL, the free issue will automatically download onto their computer. This of course means you have to revise that adage about a free lunch. And it probably wouldn’t hurt to let them know what’s coming their way..

DEAL 2
If I can herd all you guys into the download camp, I can spend less time (and money I don’t have) on getting you the real goods. Downloads are mo better all around.
A) You choose the exact programs you want – new OR old. Volume 5 & 6 will be up in November.
B) You get them WHEN you want them… in minutes
C) You can load them in an ipod OR burn a regular CD.
So, if you are currently a CD subscriber, send me an email about changing over and I’ll translate the rest of your subscription into downloads AND toss in two freebies as a thank you.

DEAL 3
If you want to buy a friend a 12-issue CD subscription ($71.40) or 9 issue download ($49.95), YOU get a new Schmave anthology with 4 of the Elevator Man’s downhome morsels.

Finally, a couple miscellaneous floaters. Some people prefer to pay monthly for CDs. Now you can. Just send me an email with shipping instructions and call with a CC#, $7.95 (including shipping) will be deducted from your account monthly... A handful of you have received cracked CDs. Sorry… I had to get out of the plastic business. If this happens to you let me know and I’ll get a cased replacement out first class the same day.

Your assignment for tomorrow?
Read to your kids – even the big ones…
stand up and be counted… tell a friend…
keep the faith. All the best,
David Strohm & Clan
posted by Boomerang!   11:09 AM 0 Comments Wind in the Woods
It’s 3 am… again. The bravado I’d worked up by the end of the previous day has fled into the darkness. Like a car radio on auto-scan, my mind spins through the Wildwood of deadlines and headlines where even brave Ratty doesn’t venture without a cudgel or two. Then, finally, a warm fuzzy image comes in…. it’s my daughter, dressed for Halloween as a spoon in a set of silverware. That’s better. I bring up the friendly caw of a crow perched high atop a fir… Dire Straits singing “Romeo and Juliet”… yesterday’s 6:30 am reading session with Bo next to a woodstove... throwing Hayley a perfect TD spiral on the beach. This is how we will reclaim America from the pretenders, BOOMERS. Not by maximizing our yields, or watching reality TV, or winking at the latest boardroom crimes… but by raising our kids to be human beings who make positive choices.
posted by Boomerang!   11:05 AM 0 Comments

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